Cameron Dearsley

Cameron Dearsley

Founder in Toronto & NYC


I'm a Toronto-based Design Leader and Co-founder of Cardify, a card-liked offers and rewards platform that reaches over 150 million US consumers.

We've raised $80 million from investors including NEA, Capital One, and RBC Capital.

I care about building products that help people realize the best versions of themselves. I also invest and support founders solving tough problems in Consumer, Health, and Fintech.

Work Experience

2023 — Now
Toronto & NYC

Cardify lets top brands and retailers influence online and offline spend with card-linked offers, driving over $1 billion in annual sales to our partners. Cardify reaches 150 million US consumers with loyalty & cash-back offers through our network of banks and payment networks, including Bank of America, Wells Fargo, American Express, Mastercard and Cash App.

Cardify tracks statistically significant ($70B+) annual debit and credit card payment data to make consumer spend predictions. Our insights and predictions products drive sales, reduce costs and provide actionable insights to Brands, Retailers and Wall Street.

2016 — Now
Toronto & NY

Founded Drop in 2016, launched in the US in 2017. As a player-coach, I've hired and grew our team to ten Brand, User Research, and Product Designers.

Drop currently has over 5 million members and partnerships with the biggest banks and card networks in the US, delivering card-linked offers to over 150 million cardholders.

2014 — 2015
Product Designer at Tab

Designed the experience for mobile payments startup Tab, the first mobile payments product for restaurants. We launched with top restaurants in Toronto, New York, and London. Tab was acquired by UK-based Velocity in late 2015.

Side Projects

Angel Investor at

Occasional angel investor in early-stage Consumer, Health, and Fintech startups. I also advise early-stage startups and founders on product design and brand.


Investor and advisor at, which sold to in Fall 2021.



Listed in the 2019 Forbes 30 Under 30 list in Consumer Technology.